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Chemicals in Mexico Current Demand Behavior Analysis

Demand Behavior

Based on the provided reports, the demand behavior for the chemicals industry in Mexico is characterized by a predominantly Business-to-Business (B2B) model. The final consumers in the described value chain are the "End-Use Industries" across various manufacturing sectors, rather than individual Business-to-Consumer (B2C) customers. Chemical products serve as essential inputs, components, or processing aids for approximately 96% of manufacturing activities in Mexico.

The detailed report on final customers categorized into B2B and B2C segments shows that direct B2C customers are not the final consumers of the chemical products within this value chain. Chemicals are utilized by businesses to create finished goods that are eventually purchased by individual consumers.

The B2B customer base is highly diverse, encompassing numerous industries such as automotive, construction (including major players like CEMEX), agriculture, pharmaceuticals (like Pfizer), food and beverage, textiles, electronics, mining, packaging, home and personal care product manufacturers, and water treatment facilities. This broad range of end-use industries signifies that demand for chemicals is driven by the performance and needs of virtually the entire manufacturing sector in Mexico.

The customer base includes both large corporations that may purchase directly from manufacturers and a significant number of Small and Medium-sized Enterprises (SMEs). Distributors play a vital role in reaching over 50,000 manufacturing customers in Mexico, many of whom are SMEs, by providing access to a wide range of products, logistical support, and value-added services.

Regarding the growth or decline in the number of customers, the provided reports do not offer specific data detailing the historical trend of the count of individual or business customers. However, the reports provide indicators about the overall industry's performance, which can serve as proxies for the demand trend from the existing customer base.

The reports highlight robust demand fundamentals due to Mexico's diversified manufacturing base, proximity to USMCA markets, and demographic tailwinds. The industry's production volume grew by 3.2% in 2023 compared to the previous year. The chemical industry contributed approximately 1.8% to 2.1% of national GDP recently and is the second most important manufacturing sector by GDP contribution. There is an estimation that the industry could potentially add between US $7 bn and US $17 bn annually to its GDP by 2035, implying an expected increase in demand and potentially a growing customer base or increased purchasing from existing customers.

While the exact number of customers growing or declining is not quantified, the positive growth in production volume in 2023 and the potential for significant future GDP contribution suggest a stable to growing overall demand from the B2B customer base, despite challenges such as a significant trade deficit.

Metric Status (Based on reports) Implication for Customer Numbers/Demand
Number of Individual (B2C) Customers Not directly served as final customers in this value chain. Not applicable as direct customers.
Number of Business (B2B) Customers Diverse base across ~96% of manufacturing activities. Over 50,000 manufacturing customers served by distributors. Represents the primary demand source. Specific count trend not provided.
Growth/Decline in Number of Customers Specific historical data on count growth/decline not provided. Cannot determine exact growth/decline in customer count.
Overall Industry Production Volume Grew 3.2% in 2023. Suggests increased demand from the customer base.
Potential Future GDP Contribution (by 2035) Potential to add US $7 bn - US $17 bn annually. Implies expected future growth in demand and potentially customer base expansion.

References

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