Steel in Mexico Potential Addressable Market¶
Addressable Market Calculation¶
This section quantifies the potential addressable market for each identified whitespace in the Mexican steel industry value chain, based on key assumptions derived from the provided knowledge.
1. WS1: Financial Risk Management Solutions for Steel SMEs¶
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Key Assumptions and Rationale:
- Assumption 1.1: Number of Steel-Consuming SMEs: The market primarily targets small and medium-sized enterprises (SMEs) involved in manufacturing and fabrication that consume steel. While precise numbers are not given, the value chain analysis notes that "Thousands of small and mid-sized fabricators" exist [Current Pains Analysis, Pain Point 5]. We assume a range for the number of relevant SMEs.
- Assumption 1.2: Average Annual Steel Spend per SME: Each SME consumes a certain volume or value of steel annually. This spend is subject to price volatility. We assume an average annual spend range based on typical SME operational scale, though this is a significant simplification.
- Assumption 1.3: Market Size as a Percentage of SME Steel Spend: The addressable market for financial risk management solutions is a fraction of the total value of steel purchased by SMEs, representing fees or value captured by these solutions. We estimate this percentage based on typical financial service fees or perceived value of price stability.
- Assumption 1.4: Market Size as a Fee per Tonne: Alternatively, the market size could be estimated as a service fee applied per tonne of steel purchased by participating SMEs.
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Formula for Potential Addressable Market (Range):
- Market Size = (Number of Relevant SMEs) * (Average Annual Steel Spend per SME) * (Estimated Percentage of Spend on Risk Management)
- OR
- Market Size = (Number of Relevant SMEs) * (Average Annual Steel Volume Purchased per SME) * (Estimated Fee per Tonne for Risk Management)
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Researched Numbers with Rationale and Sources:
- Number of Relevant SMEs: Assuming 'thousands' means a range between 5,000 and 20,000 SMEs directly or indirectly consuming steel for fabrication/manufacturing. [Rationale: Based on qualitative description "Thousands of small and mid-sized fabricators" in Current Pains Analysis, Pain Point 5]. Source: Current Pains Analysis (qualitative).
- Average Annual Steel Spend per SME: This is highly variable. Assuming a wide range from US$100,000 to US$1,000,000 annually, reflecting diverse sizes. [Rationale: Estimate based on typical small/medium manufacturing operation size, highly speculative due to lack of specific data]. Source: Assumed.
- Estimated Percentage of Spend on Risk Management: Assume SMEs might allocate 0.5% to 2% of their steel spend for effective price hedging. [Rationale: Based on potential financial service fees or value of mitigating volatility, speculative]. Source: Assumed.
- Average Annual Steel Volume Purchased per SME: Based on average steel prices (highly variable, but let's assume a range like US$800-1200/tonne), the annual spend translates to roughly 100 to 1,250 tonnes per SME. [Rationale: Derived from assumed spend and average steel price range]. Source: Derived.
- Estimated Fee per Tonne for Risk Management: Assume a fee range of US$5 to US$20 per tonne for risk management services. [Rationale: Speculative fee based on potential value provided]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Using Spend Method: (5,000 to 20,000 SMEs) * (US$100,000 to US$1,000,000 spend/SME) * (0.5% to 2%) = (US$500M to US$20,000M total SME spend) * (0.5% to 2%) = US$2.5 Million to US$400 Million Annually.
- Using Fee per Tonne Method: (5,000 to 20,000 SMEs) * (100 to 1,250 tonnes/SME) * (US$5 to US$20 /tonne) = (500,000 to 25,000,000 total SME tonnes) * (US$5 to US$20 /tonne) = US$2.5 Million to US$500 Million Annually.
- Combined Range: The potential addressable market for financial risk management solutions for steel SMEs in Mexico is in the range of US$2.5 Million to US$500 Million Annually. This market captures the value of price stability and hedging services.
2. WS2: Integrated Digital Supply Chain Visibility & Predictive Logistics Platforms¶
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Key Assumptions and Rationale:
- Assumption 2.1: Total Domestic Steel Logistics Spend: The market size is related to the overall cost of logistics for steel moved within Mexico. We estimate this based on total domestic consumption and an assumed logistics cost per tonne.
- Assumption 2.2: Percentage of Logistics Spend Addressable by Platform: A digital platform would capture a portion of this spend, either through subscription fees, transaction fees, or value-sharing from efficiency gains.
- Assumption 2.3: Platform Value as a Fee per Tonne: Alternatively, the market size could be estimated based on a per-tonne fee for steel managed or tracked through the platform.
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Formula for Potential Addressable Market (Range):
- Market Size = (Total Domestic Steel Consumption Volume) * (Average Logistics Cost per Tonne) * (Estimated Addressable Percentage)
- OR
- Market Size = (Total Domestic Steel Consumption Volume Relevant to Platform) * (Estimated Fee per Tonne for Platform Services)
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Researched Numbers with Rationale and Sources:
- Total Domestic Steel Consumption Volume: Approximately 30 million tonnes annually. [Rationale: Stated as annual consumption in Value Chain Report, Introduction]. Source: Value Chain Report.
- Average Logistics Cost per Tonne: Highly variable based on distance, mode, and product. Assuming a range of US$20 to US$60 per tonne for internal logistics. [Rationale: Estimate based on typical industrial logistics costs, speculative]. Source: Assumed.
- Estimated Addressable Percentage: Assume the platform can capture value equivalent to 1% to 5% of the total logistics spend for participating volume. [Rationale: Based on potential efficiency gains and service fees, speculative]. Source: Assumed.
- Total Domestic Steel Consumption Volume Relevant to Platform: Focus on sectors with critical JIT/JIS needs and complex logistics (Automotive, Appliances, Energy, potentially higher-value Construction/Machinery). This is likely a significant portion, maybe 50-80% of total consumption. Assume a range of 15 million to 24 million tonnes. [Rationale: Focus on sectors identified with significant logistics pain points and demand for visibility]. Source: Derived from Value Chain Report (End-Use Sectors), Current Pains Analysis (Unmet Need 2), Consumption Trends Analysis (Signal 4, 7).
- Estimated Fee per Tonne for Platform Services: Assume a fee range of US$1 to US$5 per tonne for visibility and predictive services. [Rationale: Speculative fee based on perceived value of improved reliability and planning]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Using Spend Method: (30,000,000 tonnes) * (US$20 to US$60 /tonne) * (1% to 5%) = (US$600M to US$1,800M total logistics spend) * (1% to 5%) = US$6 Million to US$90 Million Annually.
- Using Fee per Tonne Method: (15,000,000 to 24,000,000 tonnes) * (US$1 to US$5 /tonne) = US$15 Million to US$120 Million Annually.
- Combined Range: The potential addressable market for integrated digital supply chain visibility and predictive logistics platforms in Mexico is in the range of US$6 Million to US$120 Million Annually. This market captures the value of improved efficiency, reliability, and data transparency in steel logistics.
3. WS3: Premium JIT/JIS Logistics & Near-Cluster VMI Services¶
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Key Assumptions and Rationale:
- Assumption 3.1: Steel Volume Requiring Premium Logistics: This service targets specific sectors with critical time-sensitive delivery needs (Automotive, Appliances) located in industrial clusters. We estimate the volume of steel consumed by these sectors in relevant locations.
- Assumption 3.2: Premium Price per Tonne for JIT/JIS/VMI: These services command a premium over standard logistics due to higher reliability, speed, and inventory management value.
- Assumption 3.3: Market Size as a Percentage of Relevant Logistics Spend: Alternatively, the market captures a higher percentage of the logistics cost for this specific, high-value segment.
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Formula for Potential Addressable Market (Range):
- Market Size = (Volume of Steel Requiring Premium Logistics) * (Estimated Premium Price per Tonne)
- OR
- Market Size = (Volume of Steel Requiring Premium Logistics) * (Average Logistics Cost per Tonne) * (Estimated Addressable Percentage / Premium Capture)
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Researched Numbers with Rationale and Sources:
- Volume of Steel Requiring Premium Logistics: Focus on Automotive and Appliances. Automotive consumes significant volume due to nearshoring. Appliance makers also have JIT needs. Estimate the combined steel volume for these sectors requiring premium logistics in key clusters. Assume 5 million to 10 million tonnes annually. [Rationale: Based on automotive nearshoring impact and appliance sector needs noted in Current Pains and Consumption Trends, representing a significant but specific portion of total consumption]. Source: Derived from Value Chain Report (End-Use Sectors), Current Pains Analysis (Unmet Need 2), Consumption Trends Analysis (Signal 2, 4).
- Estimated Premium Price per Tonne: Assume the premium services add US$10 to US$40 per tonne over standard logistics costs. [Rationale: Based on the high value placed on reliability and inventory reduction by OEMs, speculative]. Source: Assumed.
- Average Logistics Cost per Tonne: Using the range from WS2, US$20 to US$60 per tonne. Source: Assumed (from WS2).
- Estimated Addressable Percentage / Premium Capture: Assume these premium services capture value equivalent to 20% to 60% of the total logistics cost for this high-value segment. [Rationale: Reflects the substantial added value and cost of dedicated JIT/VMI services]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Using Premium Price Method: (5,000,000 to 10,000,000 tonnes) * (US$10 to US$40 /tonne) = US$50 Million to US$400 Million Annually.
- Using Spend Method: (5,000,000 to 10,000,000 tonnes) * (US$20 to US$60 /tonne) * (20% to 60%) = (US$100M to US$600M total logistics spend in segment) * (20% to 60%) = US$20 Million to US$360 Million Annually.
- Combined Range: The potential addressable market for premium JIT/JIS logistics and near-cluster VMI services is in the range of US$20 Million to US$400 Million Annually. This market captures the value of high-reliability, time-sensitive delivery, and inventory management services for critical manufacturing sectors.
4. WS4: High-Purity, Specification-Assured Recycled Ferrous Feedstock¶
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Key Assumptions and Rationale:
- Assumption 4.1: Volume of Scrap Suitable for Upgrading: A portion of the total recycled scrap volume can be processed to achieve high purity/low residuals required for quality steel grades. We estimate this volume.
- Assumption 4.2: Premium Price per Tonne for High-Purity Scrap: High-purity scrap commands a premium over standard scrap grades. We estimate this premium.
- Assumption 4.3: Market Size based on Total Value of High-Purity Scrap: The market size is the total value of this high-purity scrap segment (volume * price), or specifically the added value captured by producing the higher purity material.
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Formula for Potential Addressable Market (Range):
- Market Size = (Volume of Scrap Upgraded to High Purity) * (Price per Tonne of High-Purity Scrap)
- OR (Focusing on the Added Value)
- Market Size = (Volume of Scrap Upgraded to High Purity) * (Premium Price per Tonne vs. Standard Scrap)
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Researched Numbers with Rationale and Sources:
- Total Steel Recycled Annually: Approximately 9.8 million tonnes. [Rationale: Stated as annual recycling volume in Value Chain Report, Raw-material sourcing]. Source: Value Chain Report.
- Volume of Scrap Suitable for Upgrading: Assume 10% to 30% of the total recycled volume is potentially suitable for upgrading to high purity for demanding applications. (e.g., automotive shredder residue, industrial offcuts from clean processes). Assume 1 million to 3 million tonnes annually. [Rationale: Estimate based on typical sources of cleaner scrap grades and potential yield from advanced processing, speculative]. Source: Assumed.
- Average Price per Tonne of Standard Scrap: Highly variable, influenced by global markets (AMM indices). Assume a range of US$250 to US$400 per tonne for standard EAF scrap. [Rationale: Based on typical scrap pricing context in Value Chain Report ($200-250 differential, implying a base scrap cost)]. Source: Derived from Value Chain Report (Commercial Relationships, Scrap Loop) and assumed market context.
- Premium Price per Tonne for High-Purity Scrap: Assume a premium of US$50 to US$200 per tonne over standard scrap prices. [Rationale: Based on the value of reducing residuals and enabling high-spec steel production, speculative]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Using Total Value Method (illustrative, requires knowing base price): (1,000,000 to 3,000,000 tonnes) * (US$300 to US$600 /tonne - standard price + premium) = US$300 Million to US$1,800 Million Annually (Total Value).
- Using Added Value Method (focus on the whitespace value): (1,000,000 to 3,000,000 tonnes) * (US$50 to US$200 /tonne premium) = US$50 Million to US$600 Million Annually (Added Value).
- Chosen Range (Added Value): The potential addressable market for high-purity, specification-assured recycled ferrous feedstock, representing the added value of the processing, is in the range of US$50 Million to US$600 Million Annually. This market captures the value created by upgrading scrap quality.
5. WS5: Niche Production of Advanced & Ultra-High-Strength Steels (AHSS/UHSS) for Automotive¶
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Key Assumptions and Rationale:
- Assumption 5.1: Automotive Sector Steel Consumption: The primary market is the automotive sector's consumption of advanced steels driven by nearshoring.
- Assumption 5.2: Percentage of Automotive Steel Consumption as AHSS/UHSS: A specific portion of the steel used in modern vehicles consists of AHSS/UHSS grades. We estimate this percentage.
- Assumption 5.3: Current Domestic Supply vs. Import of AHSS/UHSS: A significant portion of current AHSS/UHSS demand is met by imports. The whitespace addresses the volume currently imported that could be supplied domestically.
- Assumption 5.4: Market Size based on Value of Addressable AHSS/UHSS Volume: The market size is the value of the AHSS/UHSS volume that can be potentially produced domestically, displacing imports. AHSS/UHSS commands a premium price over commodity steel.
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Formula for Potential Addressable Market (Range):
- Market Size = (Total Steel Consumption by Automotive in Mexico) * (Estimated Percentage as AHSS/UHSS) * (Estimated Percentage of AHSS/UHSS Currently Imported) * (Average Price per Tonne of AHSS/UHSS)
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Researched Numbers with Rationale and Sources:
- Total Steel Consumption by Automotive in Mexico: While precise splits aren't given, automotive is a major end-use sector, driving "~30 Mt domestic steel demand" [Value Chain Report, Manufacturing & fabrication]. Nearshoring is bringing more OEM plants [Value Chain Report, Manufacturing & fabrication]. Assume Automotive consumes 20% to 30% of total domestic consumption. This is 6 million to 9 million tonnes annually. [Rationale: Estimate based on automotive's significance and nearshoring impact, speculative portion of total consumption]. Source: Derived from Value Chain Report (End-Use sectors, Manufacturing & fabrication).
- Estimated Percentage of Automotive Steel Consumption as AHSS/UHSS: Modern vehicle bodies use a significant and growing percentage of AHSS/UHSS. Assume 20% to 40%. [Rationale: Based on industry trends in lightweighting and safety standards, speculative]. Source: Assumed.
- Estimated Percentage of AHSS/UHSS Currently Imported: Domestic capacity for advanced grades is noted as limited. Assume 60% to 90% of the AHSS/UHSS consumed by Automotive is currently imported. [Rationale: Based on stated need for domestic AHSS/UHSS production and implied gap]. Source: Derived from Niche and Emerging Markets Analysis (WS5, WS10).
- Average Price per Tonne of AHSS/UHSS: AHSS/UHSS commands a significant premium over HRC. Assume a price range of US$1,200 to US$2,500 per tonne. [Rationale: Speculative premium over commodity steel prices]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Market Size = (6,000,000 to 9,000,000 tonnes Auto Steel) * (20% to 40% AHSS/UHSS) * (60% to 90% Imported) * (US$1,200 to US$2,500 /tonne)
- Volume of Addressable AHSS/UHSS Imports = (6M * 0.2 * 0.6) to (9M * 0.4 * 0.9) tonnes = 0.72 million tonnes to 3.24 million tonnes.
- Market Size = (720,000 to 3,240,000 tonnes) * (US$1,200 to US$2,500 /tonne) = US$864 Million to US$8,100 Million Annually.
- Range: The potential addressable market for niche production of AHSS/UHSS for the automotive sector in Mexico is in the range of US$864 Million to US$8.1 Billion Annually. This represents the value of currently imported AHSS/UHSS that could potentially be supplied by domestic production.
6. WS6: Certified "Green Steel" Solutions with Full Carbon Accounting¶
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Key Assumptions and Rationale:
- Assumption 6.1: Volume of Steel Requiring Certification: Initially driven by export markets (EU CBAM) and sustainability mandates from large corporations and specific projects (e.g., LEED). This volume will likely grow.
- Assumption 6.2: Green Steel Price Premium: Certified green steel is expected to command a premium over standard steel.
- Assumption 6.3: Market Size based on Value of Addressable Green Steel Volume and Premium: The market size is the value of the green steel volume sold, or specifically the added value from the green premium and certification services.
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Formula for Potential Addressable Market (Range):
- Market Size (Premium Value) = (Volume of Steel Sold as Certified Green Steel) * (Estimated Green Steel Price Premium per Tonne)
- OR (Total Value, requires base price)
- Market Size (Total Value) = (Volume of Steel Sold as Certified Green Steel) * (Price per Tonne of Green Steel)
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Researched Numbers with Rationale and Sources:
- Volume of Steel Exports Potentially Subject to CBAM: While not stated explicitly, Mexico exports significant volume, including to the US, which could develop similar mechanisms, and potentially parts re-exported to the EU in finished goods (Automotive). Assume a portion of total production or consumption will require green certification, initially focusing on exports and specific projects/customers. Exports to the US are ~3.2 million tonnes annually [Value Chain Definition]. Total production is ~18-20 million tonnes [Value Chain Definition]. Assume an initial addressable volume of 1 million to 5 million tonnes annually (exports, high-spec domestic demand). [Rationale: Based on export volumes and sustainability drivers (CBAM, corporate ESG, LEED), speculative portion of production/consumption]. Source: Derived from Value Chain Definition (Trade Flows), Current Pains Analysis (Pain Point 6, Unmet Need 4), Consumption Trends Analysis (Signal 3, 6).
- Estimated Green Steel Price Premium per Tonne: Green steel premiums are nascent and variable, but can range from €30-100 globally. Assume a premium of US$30 to US$100 per tonne. [Rationale: Based on emerging global green steel market trends, speculative]. Source: Assumed (general market knowledge on green steel premiums).
- Price per Tonne of Green Steel: Base steel price (variable, US$800-1200) + premium.
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Calculated Potential Addressable Market (Range - Focusing on Premium Value):
- Market Size (Premium Value) = (1,000,000 to 5,000,000 tonnes) * (US$30 to US$100 /tonne premium) = US$30 Million to US$500 Million Annually.
- Range: The potential addressable market for certified "green steel" solutions, representing the value of the green premium and associated services (carbon accounting, certification), is in the range of US$30 Million to US$500 Million Annually. This market captures the added value from reduced carbon footprint and verified sustainability.
7. WS7: ESG Compliance & Traceability-as-a-Service Platforms¶
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Key Assumptions and Rationale:
- Assumption 7.1: Number of Companies Requiring ESG Traceability: This includes steel producers, service centers, large fabricators, and manufacturers driven by requirements from their global customers (Automotive, Appliances) and specific project mandates. We estimate the number of relevant companies.
- Assumption 7.2: Average Annual Fee per Company for Platform Services: The market size is based on a recurring fee for accessing and using the traceability platform and associated compliance services.
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Formula for Potential Addressable Market (Range):
- Market Size = (Number of Companies Requiring ESG Traceability) * (Average Annual Fee per Company)
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Researched Numbers with Rationale and Sources:
- Number of Companies Requiring ESG Traceability: Includes major steel producers (~10 major players listed), top service centers (Top 20 control ~60% of throughput, total >200) [Value Chain Report, Distribution & commercialisation], and key manufacturers/fabricators serving global brands or large projects (hundreds of automotive suppliers, large construction firms, appliance makers) [Value Chain Report, Manufacturing & fabrication, End-use sectors]. Assume a range of 100 to 500 companies as initial adopters driven by strong mandates. [Rationale: Focus on key players and those serving demanding end-users with ESG requirements]. Source: Derived from Value Chain Report (Players Analysis, Distribution & commercialisation, Manufacturing & fabrication).
- Average Annual Fee per Company: Assume an annual subscription/service fee range of US$10,000 to US$100,000 depending on company size and complexity of integration. [Rationale: Speculative fee based on enterprise software/service costs and value of compliance/reporting]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Market Size = (100 to 500 companies) * (US$10,000 to US$100,000 /company) = US$1 Million to US$50 Million Annually.
- Range: The potential addressable market for ESG compliance and traceability-as-a-service platforms in Mexico is in the range of US$1 Million to US$50 Million Annually. This market captures the value of providing verified data for responsible sourcing and ESG reporting.
8. WS8: "SME Tech Hubs" by Steel Service Centers¶
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Key Assumptions and Rationale:
- Assumption 8.1: Number of Target SMEs: The market targets the same base of steel-consuming SMEs as WS1 who need access to advanced fabrication technology.
- Assumption 8.2: Average Annual Spend per SME on Tech Hub Access/Services: SMEs would pay for access to shared equipment, potentially on a pay-per-use or subscription basis.
- Assumption 8.3: Market Size based on Total Revenue from Tech Hubs: The market size is the aggregate revenue generated by these tech hubs.
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Formula for Potential Addressable Market (Range):
- Market Size = (Number of Target SMEs) * (Estimated Percentage of SMEs Using Tech Hubs) * (Average Annual Spend per Using SME)
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Researched Numbers with Rationale and Sources:
- Number of Target SMEs: Using the same range as WS1: 5,000 to 20,000 SMEs. Source: Derived from Current Pains Analysis (qualitative).
- Estimated Percentage of SMEs Using Tech Hubs: Not all SMEs will use these hubs initially. Assume 5% to 20% adoption among the target base. [Rationale: Speculative adoption rate based on willingness to outsource or use shared facilities]. Source: Assumed.
- Average Annual Spend per Using SME: Assume an SME using a tech hub spends US$5,000 to US$20,000 annually on access, processing services, and potentially technical support. [Rationale: Estimate based on potential cost savings vs. owning equipment or value of accessing capabilities]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Market Size = (5,000 to 20,000 SMEs) * (5% to 20% adoption) * (US$5,000 to US$20,000 /using SME)
- Number of Using SMEs = (5,000 * 0.05) to (20,000 * 0.20) = 250 to 4,000 using SMEs.
- Market Size = (250 to 4,000 using SMEs) * (US$5,000 to US$20,000 /using SME) = US$1.25 Million to US$80 Million Annually.
- Range: The potential addressable market for "SME Tech Hubs" by steel service centers is in the range of US$1.25 Million to US$80 Million Annually. This market captures the revenue generated by providing shared access to advanced technology and expertise for SMEs.
9. WS9: SME Technology Access & Upskilling Programs¶
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Key Assumptions and Rationale:
- Assumption 9.1: Number of Participating SMEs: Similar target base as WS1 and WS8, but focused on those actively participating in financing/leasing and training programs.
- Assumption 9.2: Average Value per SME in Programs: This value represents the cost of financing/leasing support (potentially subsidized) and the cost of training services.
- Assumption 9.3: Market Size based on Total Program Value: The market size is the aggregate value of these programs, potentially a mix of direct fees, financing interest, and subsidies.
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Formula for Potential Addressable Market (Range):
- Market Size = (Number of Participating SMEs) * (Average Value per Participating SME Annually)
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Researched Numbers with Rationale and Sources:
- Number of Participating SMEs: Assume a similar adoption rate as Tech Hubs (5% to 20%) from the target base of 5,000 to 20,000 SMEs, resulting in 250 to 4,000 participating SMEs annually. [Rationale: Assumed overlap with SMEs interested in upgrading capabilities]. Source: Assumed (based on WS8).
- Average Value per Participating SME Annually: This covers training costs (e.g., US$1,000-5,000) and a potential annual value component of technology access/financing support (e.g., US$4,000-15,000). Assume an average value range of US$5,000 to US$20,000 per participating SME annually. [Rationale: Estimate based on program costs and potential financing value, speculative]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Market Size = (250 to 4,000 participating SMEs) * (US$5,000 to US$20,000 /participating SME) = US$1.25 Million to US$80 Million Annually.
- Range: The potential addressable market for SME technology access and upskilling programs is in the range of US$1.25 Million to US$80 Million Annually. This market captures the value of financing/leasing facilitation and training services provided to SMEs. (Note: There is potential overlap in the value captured with WS8 if service centers offer integrated tech access and training).
10. WS10: High-Quality Primary Steel Production for Advanced Grades¶
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Key Assumptions and Rationale:
- Assumption 10.1: Volume of High-Quality Primary Steel Required: This is directly linked to the volume of AHSS/UHSS and other advanced grades produced domestically (WS5). The primary steel step produces the semi-finished product (slabs, billets) used downstream.
- Assumption 10.2: Market Size based on Value of High-Quality Semi-Finished Products: The market size is the value of these semi-finished products produced to high-quality specifications. This value is higher than commodity-grade semis.
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Formula for Potential Addressable Market (Range):
- Market Size = (Volume of High-Quality Semi-Finished Products Produced) * (Price per Tonne of High-Quality Semi-Finished Products)
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Researched Numbers with Rationale and Sources:
- Volume of High-Quality Semi-Finished Products Produced: This volume needs to be sufficient to supply the domestic production of AHSS/UHSS (WS5) and other advanced grades. Assume this volume is roughly equivalent to the estimated volume of addressable AHSS/UHSS imports from WS5, considering some yield loss and other advanced grades. Assume 0.8 million to 3.5 million tonnes annually. [Rationale: Linked directly to the required input for WS5 production, with a slight adjustment for other grades and process yield]. Source: Derived from WS5 calculation.
- Price per Tonne of High-Quality Semi-Finished Products: High-quality slabs or billets command a premium over standard commodity semis. Assume a price range of US$700 to US$1,500 per tonne. [Rationale: Speculative price based on premium over standard billet/slab prices and required quality, typically lower than finished product price]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Market Size = (800,000 to 3,500,000 tonnes) * (US$700 to US$1,500 /tonne) = US$560 Million to US$5,250 Million Annually.
- Range: The potential addressable market for high-quality primary steel production for advanced grades is in the range of US$560 Million to US$5.25 Billion Annually. This market captures the value of producing the necessary high-specification semi-finished products to enable domestic advanced steel production.
11. WS11: Advanced Value-Added Service Centers near OEM Clusters¶
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Key Assumptions and Rationale:
- Assumption 11.1: Volume of Steel Processed by Advanced Service Centers: This service targets the volume of steel requiring advanced processing (slitting, blanking, laser cutting, light assembly) for critical manufacturing sectors, primarily Automotive, Appliances, and Machinery, especially for nearshored operations.
- Assumption 11.2: Revenue per Tonne for Advanced Processing and Services: These services generate revenue based on processing fees and potentially value-added services (engineering support, light assembly).
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Formula for Potential Addressable Market (Range):
- Market Size = (Volume of Steel Processed by Advanced Service Centers) * (Estimated Revenue per Tonne)
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Researched Numbers with Rationale and Sources:
- Volume of Steel Processed by Advanced Service Centers: Focus on steel used by Automotive, Appliances, and demanding Machinery/Fabrication in key clusters. This includes steel for parts currently imported as pre-blanks. Assume this volume is a subset of the total steel consumed by these sectors, potentially 3 million to 7 million tonnes annually. [Rationale: Based on the need for localized processing near OEM clusters and outsourcing trends, a significant portion of relevant sector consumption]. Source: Derived from Value Chain Report (End-Use sectors), Current Pains Analysis (Unmet Need 8), Consumption Trends Analysis (Signal 2, 5).
- Estimated Revenue per Tonne: This revenue comes from processing fees and value-added services, adding to the raw material cost. Service centers earn a spread of 8-12% plus processing fees [Value Chain Report, Distribution & commercialisation]. Assume revenue captured by advanced processing is US$100 to US$300 per tonne (beyond the base steel cost). [Rationale: Estimate based on value-added processing costs and typical service center margins, speculative]. Source: Derived from Value Chain Report (Distribution & commercialisation) and assumed processing costs.
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Calculated Potential Addressable Market (Range):
- Market Size = (3,000,000 to 7,000,000 tonnes) * (US$100 to US$300 /tonne) = US$300 Million to US$2,100 Million Annually.
- Range: The potential addressable market for advanced value-added service centers near OEM clusters is in the range of US$300 Million to US$2.1 Billion Annually. This market captures the value of localized, precision processing, and value-added services for critical manufacturing supply chains.
12. WS12: "Urban Mining" & Advanced Scrap Valorization Ventures¶
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Key Assumptions and Rationale:
- Assumption 12.1: Volume of Complex End-of-Life Products Available: This refers to the volume of vehicles, appliances, electronics, etc., available for advanced dismantling and material recovery beyond basic shredding.
- Assumption 12.2: Recoverable Volume of Ferrous and Non-Ferrous Metals: From these complex streams, a certain volume of high-quality ferrous scrap and other valuable materials can be recovered.
- Assumption 12.3: Market Size based on Value of Recovered Materials: The market size is the total value of the high-quality ferrous and non-ferrous metals recovered and sold from these advanced processes.
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Formula for Potential Addressable Market (Range):
- Market Size = (Volume of Complex End-of-Life Products Processed) * (Estimated Yield of Recovered Materials) * (Average Price per Tonne of Recovered Materials)
- OR
- Market Size = (Recoverable Volume of Ferrous and Non-Ferrous Metals) * (Average Price per Tonne)
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Researched Numbers with Rationale and Sources:
- Volume of Complex End-of-Life Products Available: Mexico has significant end-of-life vehicles and appliances. Collection rate exceeds 85% for automotive and appliance steel [Value Chain Report, Recycling loop]. Total recycled steel is 9.8 Mt. Assume a portion of this, plus other streams (electronics, machinery), is available for advanced valorization. Assume 2 million to 6 million tonnes of complex end-of-life products processed annually. [Rationale: Estimate based on total recycling volume and potential from additional streams, speculative]. Source: Derived from Value Chain Report (Recycling loop) and assumed additional streams.
- Estimated Yield of Recovered Materials (Ferrous & Non-Ferrous): The yield of valuable metals from complex products varies. Assume a yield of 50% to 80% by weight for combined valuable materials. [Rationale: Estimate based on material composition of end-of-life products, speculative]. Source: Assumed.
- Recoverable Volume of Ferrous and Non-Ferrous Metals: (2M to 6M tonnes input) * (50% to 80% yield) = 1 million to 4.8 million tonnes of recovered materials.
- Average Price per Tonne of Recovered Materials: This includes high-purity ferrous (premium over standard scrap) and various non-ferrous metals (copper, aluminum, etc., which have significantly higher values). This average price is highly variable. Assume an average value of recovered mix is US$500 to US$1,500 per tonne. [Rationale: Speculative average value considering a mix of high-value non-ferrous and premium ferrous]. Source: Assumed.
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Calculated Potential Addressable Market (Range):
- Market Size = (1,000,000 to 4,800,000 tonnes recovered) * (US$500 to US$1,500 /tonne) = US$500 Million to US$7,200 Million Annually.
- Range: The potential addressable market for "urban mining" and advanced scrap valorization ventures is in the range of US$500 Million to US$7.2 Billion Annually. This market captures the value of high-quality ferrous and non-ferrous metals recovered through sophisticated processing of complex waste streams. (Note: A portion of the ferrous recovered overlaps with WS4, but this also includes the value of non-ferrous and the more complex processing).
References¶
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